Rhapsody Song Dedication Microsite
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Design Problem
Expose new users to content at Rhapsody.com by letting them dedicate a song to a friend while providing an additional sponsorship opportunity.
What We Did
Amadeo designed developed an online music archive and email system to let users select a song and send a dedication email to a friend. A database serves up the content and a Content Management System allows Rhapsody to easily change sponsor ads, icons, and banners and change music content based on tracking information.
How It Helped
This new microsite serves as an important revenue and customer acquisition tool for Rhapsody.com.
